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Remove PII with GA4 Data Redaction
Introduction Data privacy is becoming increasingly important, with regulations like GDPR and CCPA aiming to give users more control over their personal information. However, businesses
July 27, 2023
UTM Tracking Unleashed
Introduction UTM campaign tracking has become an indispensable tool for digital marketers to understand the customer journey and attribute conversions to marketing efforts. By appending
July 27, 2023
Understanding GA4 Custom Dimensions
Key Takeaways Aspect Detail Definition GA4 custom dimensions are user-defined attributes for deeper data analysis. Types Includes event-scoped and user-scoped dimensions. Importance Provides insights into
July 27, 2023